SQUIRE, Vagaro, Booksy, Square, Fresha, GlossGenius, Boulevard and theCut, read from each company's own pricing page on October 6, 2026. If a price is not published, we say so instead of guessing.
Booking, register, loyalty, memberships, gift cards, marketing, reports and payroll. Software only, card processing not included.
| topos | $79Shop plan. Unlimited barbers, loyalty, memberships, gift cards, payroll and QuickBooks included. |
|---|---|
| Square Appointments | $120topos saves $41 a monthPlus $49 + payroll $35 + $6 per person paid. Gift card loads cost 2.5% on Plus. |
| Booksy | $129.99topos saves $50.99 a month$29.99 + 5 team members at $20. Payroll not listed. |
| GlossGenius | $132topos saves $53 a monthGold $56 + payroll $40 + $6 per seat. Loyalty not listed. |
| Fresha | $149.65topos saves $70.65 a month6 members at $14.95 + Client Loyalty $59.95. Marketing texts 8¢ each. Payroll not listed. |
| theCut | $150topos saves $71 a month6 barbers on Pro at $25, usually paid by each barber. Gift cards and memberships not listed. |
| Vagaro | $184topos saves $105 a month$80 for 6 calendars, text marketing $20, payroll $34 + $5 per barber, online cart $10, QuickBooks $10. |
| SQUIRE | $250topos saves $171 a monthTitan, the tier with loyalty and digital gift cards. Memberships and payroll prices not published. |
| Boulevard | $260topos saves $181 a monthPremier, since Essentials caps at 5 providers. Fall promo for new customers, normally $325. Automated campaigns $2 per appointment. |
For chains: a branded client app and one dashboard for every shop.
| topos | $990Brand plan at $99 per shop. Your own app, payroll and the owner dashboard included. |
|---|---|
| GlossGenius | $1,004.40topos saves $14.40 a monthGold $56 + 9 locations at $47.60 + payroll $40 + 80 seats at $6, assuming payroll is per business. No branded app. |
| Square Appointments | $1,320topos saves $330 a month10 locations on Plus ($490) + payroll ($350 + 80 people at $6). No branded client app offered. |
| Booksy | $1,699.90topos saves $709.90 a month10 shops at $169.99 (7 extra members each), assuming each shop is its own subscription. Multi-location and branded app prices not published. |
| Fresha | $1,795.50topos saves $805.50 a monthList price: 80 members at $14.95 + loyalty $59.95 per location. Over 20 members is Enterprise, custom quote. No branded app. |
| theCut | $2,000topos saves $1,010 a month80 barbers on Pro at $25. No branded app, gift cards or memberships listed. |
| Vagaro | $2,140topos saves $1,150 a month10 shops at $90, text marketing $200, payroll $740, branded app $100, online cart $100, QuickBooks $100. Payroll assumed per shop. |
| SQUIRE | $2,500topos saves $1,510 a monthTitan at $250 for 10 shops. Branded app included. Payroll price not published. |
| Boulevard | $2,600topos saves $1,610 a month10 locations on Premier at the $260 promo, normally $3,250. Branded app price not published. |
| topos | SQUIRE | Vagaro | Booksy | Square Appointments | Fresha | GlossGenius | Boulevard | theCut | |
|---|---|---|---|---|---|---|---|---|---|
| Charge per barber | None | None | $10 per calendar, up to 7 | $20 per extra team member | None for calendars. Payroll $6 per person. | $14.95 per bookable team member | None on Gold up to 9 staff | None | $25 per barber on Pro |
| Your own client app | Included on Brand | Titan only ($250 per shop) | $100 a month add-on | Not priced on the pricing page | Not offered | Not offered | Not offered | Not published | Not offered |
| Loyalty | Included | Titan only | Included | Included | Plus and up | $59.95 per location add-on | Not listed | Included | Pro only |
| Gift cards | Included | Digital gift cards on Titan only | Included. Online sales need the $10 cart. | Included | 2.5% load fee on Free and Plus | Included | Included | Included | Not listed |
| Memberships | Included, billed monthly | Not listed | Included. Online sales need the $10 cart. | Included | Sold as subscriptions in Square Online | Included | Included | Included | Not listed |
| Payroll | Included, with ADP export | Not published | $34 a month + $5 per employee | Not listed | $35 a month + $6 per person paid | Not listed | $40 a month + $6 per seat | Not listed | Not listed |
| Card processing | Quoted per shop from your statement | Not published | "As low as 2.2%", full rates not published | 2.49% + 10¢ card reader, 2.69% + 30¢ online | 2.5% + 15¢ in person on Plus, 2.9% + 30¢ online | 2.29% + 20¢ in person, 2.79% + 20¢ online | Flat 2.6% | Starting at 2.65% | 2.75% in app |
| Where clients find you | Your own app and website | SQUIRE listing | Vagaro marketplace | Booksy marketplace. Boost takes 30% of a new client's first visit, up to $100. | Square booking site | Fresha marketplace. 20% one-time fee on new clients, $6 minimum. | None | None | theCut app. $10 per new client on Free. |
| Fee your clients pay to book | Your call | $1 to $3 client booking fee, listed on every tier | Not listed | None | None listed | None | None | Optional Offset: clients pay 3% | Not listed |
Sources: getsquire.com/pricing, www.vagaro.com/pro/pricing, biz.booksy.com/en-us/pricing, squareup.com/us/en/appointments/pricing, www.fresha.com/pricing, glossgenius.com/pricing, www.joinblvd.com/pricing, thecut.co/pricing, read October 6, 2026. List prices before taxes; promotions noted where shown. "Not published" or "not listed" means the vendor's pricing page does not show it. All product names are trademarks of their owners. Spot a number that changed? Use the demo form and we will fix it.
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